Running a Website With WordPress: A Quick Guide For Business Owners
- Alastair McDermott
- Business & Money
Running a Website with WordPress: A Quick Guide for Business Owners is full of practical advice and tips for business owners who want to make sure they've got all the important elements of a successful website in place. It covers all the essential basics, as well as covering crucial topics like how to get started increasing your online sales and generating leads.
- a single change that can get you 40% more visitors
- how to avoid having your website hacked (90% of site owners don’t do this)
- tips on choosing a hosting company
- a guide to the essential types of WordPress plugins
- 3 simple ways to fix problems yourself and avoid calling in an expensive web developer
- how to use your blog effectively
- tips on researching your competitor online
- links to numerous online resources for every topic
The book is composed of three sections:
Section 1 is "Website Essentials", non-technical information useful for all website owners, even those not using WordPress.
Section 2 is "WordPress Tips" and focuses on WordPress themes, plugins, updates,and how to easily troubleshoot problems. You'll need some basic WordPress knowledge - e.g. how to install a plugin - to get the most value out of this section, but it is written with beginners in mind and you should find something there for you. There are also some advanced tips which are clearly marked.
Your Website Planner
Section 3 is "Your Website Planner", a tool to help you brainstorm ideas for your website and create & implement a plan around them.
This is a short, information heavy, practical guide. This book is not for you if you're looking for a long, step-by-step walk-through on how to set up and run a WordPress website.
This book is for you if you're already using WordPress to run your business website and you'd like to ensure that you've got all the essentials covered and are doing things the right way.
What readers are saying:
"This book covers all the basics, not just of wordpress but using it to generate leads for your business" - Alan
"Very practical and useful tips for Wordpress. You will get a lot of value from this guide" - Ian
"A wealth of info & resources" - A. McBride
"This book is a great overview of what you must consider when starting a website with Wordpress" - Louis